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Rcreddy vallapu's Blog (695)

Your Guide to Google E-A-T & SEO [Ebook]

Your website runs on content. It fuels Google to rank your site well by building Expertise, Authoritativeness, and Trustworthiness – that’s what E-A-T stands for. You’ve got to make every piece of content count.

https://jvalin.com/author/rishikanna1011/…
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Added by rcreddy vallapu on July 15, 2021 at 3:04am — No Comments

Google now does soft 404 detection by device type

Google changed how it handles soft 404 detection and classifications, John Mueller, a Google Search Relations Advocate, confirmed this morning. The search company now looks at each page by device type and potentially can assign the soft 404 classifications differently across the same URL on mobile versus desktop.…

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Added by rcreddy vallapu on July 13, 2021 at 1:32pm — No Comments

Search Engine Land mentorship program partnerships announced

When Eric Enge came to Search Engine Land with the idea to start a mentorship program for the search community, we thought we’d be lucky to forge five partnerships between mentors and mentees. However, as usual, the search community blew us out of the water.

https://fieldengineers.pixieset.com/…
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Added by rcreddy vallapu on July 13, 2021 at 1:29pm — No Comments

Simple Steps to Set Up Video Extensions in Microsoft Ads

Earlier this Spring, Microsoft Ads announced that video extensions were moving into beta. Now, they’re available to advertisers globally on desktop. The mobile format is available only in the US and will be rolling out to additional locations over time. A timeline for broader mobile rollout has not yet been announced.…

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Added by rcreddy vallapu on July 12, 2021 at 3:15pm — No Comments

Google Affirms the Value of Outreach Link Building

The person asking the question had just had his question about link exchanges answered. So now he was commenting about the nature of a natural link, what it is.

https://forum.opera.news/user/madhulathasri…
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Added by rcreddy vallapu on July 12, 2021 at 3:12pm — No Comments

Advertisers will lose the ability to create new BMM keywords in late July

As of late July, advertisers will no longer be able to create new broad match modifier (BMM) keywords with the +keyword notation, Google Ads announced Tuesday. Existing BMM keywords will keep serving under the updated phrase match behavior announced in February.

https://dailygram.com/index.php/blog/759531/noc-engineer-requirements/…
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Added by rcreddy vallapu on July 9, 2021 at 8:46am — No Comments

Is it time to completely rethink your keyword management process?

You’re probably expected to manage tens or hundreds of thousands of keywords at a microscopic level, so you don’t miss a thing. And the difficulty only multiplies the more clients you have in your agency portfolio.

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Added by rcreddy vallapu on July 9, 2021 at 8:44am — No Comments

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